For dealer teams

Everything your yard needs to sell well on CarStrel.

Guides for sales, rentals, and auctions your team can follow today, plus API docs when you connect your website or DMS. Built for dealers who want to close, not just post.

Learning library

Train your sales desk on the platform dealers trust.

New yard? Start with the seller guide. Onboarding a rep? Use the videos. Stuck on a live deal? Our dealer support team has seen it before.


Seller guide

The dealer playbook: account setup, listing stock, handling buyers, and closing your first sale on CarStrel.

Read the guide

Video tutorials

Step-by-step videos covering account setup, listing types, and the advanced parts of the dashboard.

Watch tutorials

Best practices

What top yards do differently: photos, pricing, descriptions, and follow-up that wins the buyer.

Read tips

FAQ

Answers to common questions about selling, pricing, payments, and platform features.

View FAQ

Contact support

Talk to people who onboard dealerships every week. Email, chat, or phone when your team is stuck.

Get help

Downloads

CSV templates for bulk uploads, branding guidelines, and marketing materials in one place.

Download files
For developers

Wire CarStrel into the systems you already run.

REST endpoints for inventory, customers, leads, content, and reporting. JSON-first, paginated, and versioned. Available on Professional and Enterprise plans.

API documentation

Complete reference for integrating your website or mobile app with CarStrel. Access vehicle data, manage listings, and build powerful automotive experiences.

# Get your vehicles

curl api.carstrel.com/v1/external/vehicles \

-H "x-api-key: sk_live_…"

RESTful API · JSON responses · Pagination · Versioned

CRM & automation

Go beyond classifieds. This is how dealers win on follow-up.

Lead scoring, segmentation, sequences, and pipeline analytics. The same tools serious yards use to reply first and close more units per rep.

Advanced CRM guide

Smart lead scoring, customer segmentation, and pipeline management end-to-end.

Workflow automation

Build multi-step sequences with delays, conditions, and multi-channel messaging.

Lead scoring playbook

Prioritise leads based on engagement patterns and clear buying signals.

Pipeline analytics

Visual pipeline management with stage conversion tracking and rep insights.